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T-Mobile beats account growth views as it leans into mix-and-match plans

Published Oct 28, 2026
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Summary:
  • T-Mobile added 274,000 net monthly accounts in Q3, topping the 251,000 Wall Street expected based on Bloomberg's figures.
  • Profit rose 27% to $3.5 billion, with EPS of $3.22 beating the $2.93 consensus; average revenue per account hit $155.73, up 4% year over year.
  • Service revenue climbed 9% to $16.3 billion, slightly ahead of estimates, as T-Mobile stopped breaking out wireless customer additions separately.

Q3 by the numbers

The Bellevue, Washington carrier said Wednesday it brought in 274,000 net monthly accounts in the quarter, a total that includes mobile phone and home internet and came in above the 251,000 analysts were looking for from Bloomberg's tally. Revenue per account averaged $155.73, up 4% from a year earlier, helping push profit to $3.5 billion, up 27%. Earnings per share landed at $3.22 versus the $2.93 estimate.

Revenue from services - spanning mobile plans and home internet - rose 9% year over year to $16.3 billion, coming in slightly above forecasts. T-Mobile no longer reports a standalone figure for changes in wireless customer additions.

Competing for stickier customers

To stay in the hunt for share, T-Mobile on Monday introduced plan options that allow customers to choose perks like streaming, food delivery, and device offers. The company also pointed to its T-Mobile Tuesdays program, which dangles weekly freebies to reinforce loyalty.

Those perks arrived as the Big Three weigh a possible new entrant. Elon Musk's SpaceX is being viewed as a would-be fourth nationwide wireless provider, though achieving that status would still demand significant investment and a multiyear rollout.

When companies evolve their offerings, investors benefit from learning new analytical approaches. We're hosting our first ever investor livestream on 11/17 to show you how to use ChatGPT and Claude to invest like a pro, hosted by Briefs Finance CEO Jaspreet Singh. Save your seat.

The SpaceX factor and the industry backdrop

T-Mobile already works with SpaceX's Starlink, giving customers satellite coverage to plug holes in its terrestrial network, particularly in very remote locations. Still, in a LinkedIn post, Chief Technology Officer John Saw warned that while SpaceX recently bought 800 MHz spectrum, that alone isn't enough, writing, "There's a big difference between owning spectrum and delivering a great mobile experience to millions of customers."

T-Mobile was the last major carrier to report this season. Earlier in the week, Verizon reported its best third-quarter tally of wireless net adds in five years. AT&T said internet and mobile phone subscriber growth was robust, pushing revenue and earnings past Wall Street forecasts and prompting the company to boost its full-year profit guidance.

What this means for your portfolio

The core trend is intact: more accounts, higher revenue per account, and service revenue up 9% to $16.3 billion. Yet the stocks have diverged this year, with T-Mobile down 27%, AT&T down 17%, and Verizon up 6%. Keep an eye on how new plan bundles, loyalty programs, and satellite partnerships shape future account growth and pricing power.

Smart investors welcome fresh tools that help spot opportunity amid change. On 11/17, our CEO Jaspreet Singh goes live for our first ever investor livestream on how to use ChatGPT and Claude to invest like a pro. Register to join him.

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