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Coca-Cola lifts outlook again as U.S. demand stalls

Published Oct 27, 2026
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Summary:
  • Coca-Cola raised its full-year guidance for a third straight quarter, now seeing comparable EPS up at least 11% and organic revenue growing at least 5%.
  • Q3 topped expectations: adjusted EPS was 91 cents on revenue of 13.4 billion dollars, versus LSEG forecasts of 88 cents and 12.92 billion dollars.
  • Shares slipped less than 1% in morning trading after executives flagged a tough consumer backdrop despite steady demand for Coke's brands.

What Coca-Cola reported

Coke beat the Street in the fiscal third quarter. Adjusted earnings landed at 91 cents per share, ahead of the 88 cents analysts polled by LSEG expected, while sales reached 13.4 billion dollars versus the 12.92 billion dollars consensus.

Net income attributable to shareholders totaled 4.01 billion dollars, which works out to 93 cents per share, versus 3.7 billion dollars and 86 cents per share in the year-ago period. Excluding transaction gains and other items, earnings were 91 cents per share. Net sales grew 7 percent to 13.4 billion dollars, and organic revenue, which leaves out deal activity and currency moves, also increased 7 percent.

Unit case volume rose 5 percent for the second quarter in a row, powered by gains outside North America. The U.S. was flat on volume.

Why guidance went up

CEO Henrique Braun credited the performance to the company's "speed and discipline" in what he called an "uneven environment." The new outlook calls for comparable EPS to increase at least 11 percent for the year, up from a prior range of 9 to 10 percent, and for organic revenue to climb at least 5 percent, a notch higher than the earlier view of about 5 percent.

CFO John Murphy said he expects consumer behavior to look the same through 2027. In recent quarters, executives have described North American shoppers as stretched by inflation and uncertainty, seeking value, yet still buying the company's beverages, from premium Fairlife to classic Coke. Shares dipped less than 1 percent in morning trading after management's cautious tone on the consumer.

Savvy investors look for smarter tools to gain clarity in changing market conditions. We're hosting our first ever investor livestream on 11/17 to show you how to use ChatGPT and Claude to invest like a pro, hosted by Briefs Finance CEO Jaspreet Singh. Save your seat.

What management is seeing in the business

Speaking to CNBC, Murphy said U.S. volumes would have grown if not for the way the Fourth of July fell on the calendar, along with a months-long shortage of Topo Chico, the sparkling water brand. "The underlying momentum remains quite strong," he said. "Consumer sentiment is largely unchanged in the sense that, wherever you are on the income scale, you're looking for value, and I think our system here has done a good job interpreting that."

At home in North America, grocery and other at-home sales are holding up better than away-from-home channels like restaurants, movie theaters and theme parks. Murphy told analysts the restaurant industry remains under pressure, and the company expects that to persist through the rest of the year.

Globally, sparkling soft drink volume increased 5 percent, helped by Coke, Coke Zero Sugar and Diet Coke. Murphy said Diet Coke is in a "resurgence," noting Gen Z's "fridge cigarette" nickname in the U.S., and said fans in India held Diet Coke parties as shortages connected to the U.S.-Israeli war with Iran made the drink hard to find. He added Coke has taken share as PepsiCo's soda business struggles, though some brands, including Sprite, still "have some work to do."

The water, sports, coffee and tea portfolio also posted a 5 percent volume increase, led by stronger demand for water, including premium Smartwater. Tea and coffee were flat, and sports drinks declined. Juice, value-added dairy and plant-based beverages were flat on volume, even as brands like Fairlife and Minute Maid grew.

What this means for your portfolio

The stock's small drop reflects the tug of war between better profit and sales on one side and a steady caution on consumer health on the other. The company lifted both its EPS and organic revenue targets while flagging domestic volume headwinds tied to holiday timing and a Topo Chico shortage, plus ongoing softness at restaurants.

If you own the shares, watch whether management's momentum shows up in sustained volume gains, particularly in North America and in categories it called out as lagging. The bottom line: execution looks solid, but the pace of demand - not pricing - is the swing factor to monitor into year end.

Learning how intelligent tools can sharpen your decisions is a timeless investing advantage. On 11/17, our CEO Jaspreet Singh goes live for our first ever investor livestream on how to use ChatGPT and Claude to invest like a pro. Register to join him.

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