Traders sold on the headline after Trump posted, "NO MORE SELLING BOMBARDIER IN THE UNITED STATES!" and added, "If they want our Market, they must build here, and stop treating America like a 'piggybank.'" Shares fell as much as 7% before recovering part of the slide, leaving the stock off 5.2% at C$298.70 midmorning in Toronto.
Hours after Trump's post, Prime Minister Mark Carney's government unveiled counter-tariffs set between 15% and 50% covering hundreds of products from the US. Canada said it was retaliating for Washington's latest round: a 50% tariff on roughly $20 billion in Canadian imports each year. Tensions escalated after the two sides failed to clinch an updated trade agreement on Aug. 21. And since July 9, pressure had mounted after Trump cautioned that commercial aircraft could face action under Section 232 of the Trade Expansion Act of 1962 on the grounds that they are being imported "in such quantities and under such circumstances as to threaten to impair the national security."
"This no doubt elevates uncertainty for Bombardier," wrote National Bank of Canada analyst Cameron Doerksen. "While we had thought that the trade-related risk for Bombardier was in the rearview mirror, it is clear that the US President is going to escalate the trade dispute by targeting one of Canada's most important exporters." He also pointed out, citing the US International Trade Administration, that in 2025 the US shipped an estimated $9.4 billion worth of aerospace goods to Canada. "So Canada is a critical market, but Canada is also a critical supplier to major US aircraft OEMs," he said. "We believe Canada has more trade leverage in aerospace than in some other sectors."
The Montreal-area manufacturer said its operations sustain tens of thousands of US jobs across its own staff and nearly 2,800 US suppliers spanning 47 states. It highlighted that wings for the Global 8000 are produced in Red Oak, Texas, with flight control components manufactured in Los Angeles. The company additionally intends to open a service facility in Fort Wayne, Indiana before the year ends. According to Bloomberg data, roughly 56% of Bombardier's sales last year came from the US.
Keeping a steady plan helps protect your savings and grow opportunities over time. Join Briefs Finance CEO Jaspreet Singh on September 29th for a FREE live investor workshop, How to Profit From A Dollar That's Losing its Value, where he shows how we're spotting investment opportunities as the dollar falls. Save your spot.
Trump did not say whether he was imposing a ban or a fresh tariff on Bombardier aircraft. He has previously floated a 50% levy and alleged that Canada blocked certification of Gulfstream, part of General Dynamics Corp. In the US, Republican Senator Jerry Moran of Kansas, home to Bombardier's US headquarters, posted on X that he had contacted the administration to highlight the company's importance to his state. In Quebec, home to Bombardier's global headquarters, Premier Christine Fréchette said Trump's comments can foreshadow action and added, "We'll be there to support the company and its workers."
For your money, here is the punchline: Bombardier is deeply tied to the US market and a cross border supply chain, and its share price clearly reacts when trade tensions flare. If your portfolio has exposure to aerospace or Canadian equities, this kind of rhetoric can quickly show up as volatility.
A thoughtful approach to risk can safeguard capital while nurturing long term growth. Our CEO Jaspreet Singh is hosting a FREE live investor workshop, How to Profit From A Dollar That's Losing its Value, on September 29th. Sign up free to join him live.
