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SEC pushes firms to get sharper on valuing hard-to-sell private assets

Published Sep 28, 2026
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Summary:
  • SEC staff issued a Monday statement reminding firms how to value and disclose private assets, without creating new rules.
  • The agency signaled closer scrutiny of valuation methods and risk disclosures across funds and managers.
  • Auditors were urged to probe management judgments and ensure disclosures are specific and meaningful to investors.

What changed, in plain English

The SEC's message was simple: do the basics better. In a staff statement described as a "critical reminder," the regulator said it will home in on how firms figure out the worth of private holdings and how they explain those numbers and risks to investors. No fresh regulations were added, but the tone was clear about expectations. As the SEC's Office of the Chief Accountant and Investment Management division put it, "Across the valuation and disclosure topics discussed in this statement, the underlying message is the same: robust policies and procedures, paired with material disclosure, help investors understand an entity's fair value process, the judgments involved and the risks associated with private assets."

Why this is coming up now

Wall Street is trying to bring more private investments to everyday investors and retirement savers, yet exits have slowed. A pileup of unsold assets has kept funds holding positions longer than planned, stoking questions about whether some marks are too optimistic. In private credit, managers continue to face ongoing withdrawal pressures; as of midyear, more than $14.5 billion in investor money was locked across over a dozen funds.

The private credit focus

The SEC called for "particular care" in private credit. Those loans often trade infrequently and may lack quoted prices, which makes modeling and disclosure do most of the work. According to the agency, holdings of private credit within registered funds have expanded to more than double their 2020 level, reaching $270 billion in December 2025 after standing at $170 billion in December 2020. It also flagged that investors may view it as material when firms spell out which holdings are non-accrual or non-performing, along with details on the status of payment-in-kind interest.

Clear disclosure and careful valuation help investors protect and grow their savings. Join Briefs Finance CEO Jaspreet Singh on September 29th for a FREE live investor workshop, How to Profit From A Dollar That's Losing its Value, where he shows how we're spotting investment opportunities as the dollar falls. Save your spot.

What auditors and investors should watch

Auditors were told to challenge management on valuation choices, verify that disclosures are substantive, and revisit assumptions in periods of market stress. As the SEC put it, "The complexity and judgmental nature of these fair value estimates, and their susceptibility to management bias, heighten the importance for auditors to exercise professional skepticism." The guidance added, "Clear, entity‑specific disclosure helps investors better evaluate the judgments underlying these fair value measurements."

A steady approach to private holdings supports long term financial confidence and security. Our CEO Jaspreet Singh is hosting a FREE live investor workshop, How to Profit From A Dollar That's Losing its Value, on September 29th. Sign up free to join him live.

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