Free NewsletterPro Login

Consumer Confidence Slipped Again In May As Middle East War Pushed Prices Up

Published May 26, 2026
Share:
Summary:
  • The Conference Board's Consumer Confidence Index fell 0.7 points to 93.1 in May, with April revised up to 93.8.
  • The Expectations Index has sat below 80 every month since February 2025, a level that has marked a coming recession in past cycles.
  • Two-thirds of consumers said they are cutting back on spending because of rising prices.

The Middle East war is showing up at the gas pump, at the grocery store, and now in how Americans feel about the economy.

Consumer confidence slipped again in May, and the way people are talking about prices is starting to look familiar in a way nobody wants.

Prices Are The Story, Not Jobs

The Conference Board's confidence index fell to 93.1 from a revised 93.8 in April, beating the 92.0 drop economists expected.

That was the only silver lining.

Under the headline, the mix got worse. The Present Situation Index, which tracks how people feel about jobs and business right now, dropped 3.2 points to 121.2.

The Expectations Index, which looks six months out, ticked up 1.0 to 74.4 - but it has been below 80 every month since February 2025, and that line has marked the runway to a recession in past cycles.

Mentions of prices, oil, and gas climbed in write-in answers for the second month in a row, while mentions of war and geopolitics stayed near the top of the list.

Every morning, Market Briefs breaks down what numbers like this actually mean for your money, in five minutes a day, plus a free investing masterclass when you join.

Spending Is Already Shifting

Two-thirds of consumers told the Conference Board they are spending less because of rising prices, with most buying fewer items or pushing off bigger purchases.

Clothing, hobbies, and toys are getting cut first.

Not everything is being shelved, though. Plans to buy used cars kept climbing on a six-month basis, while travel plans ticked up too - just domestic, not abroad.

The takeaway: Dana Peterson, chief economist at the Conference Board, said consumer write-in answers point to one worry above all - that the war in the Middle East will keep showing up in their wallets.

What To Watch

Nearly half of consumers expect interest rates to be higher a year from now.

The share calling a recession "very likely" or "somewhat likely" climbed again in May, while fewer Americans said jobs are "plentiful" and confidence in their own income six months out slipped.

The Fed has to decide if the Middle East price spike is a one-off or the start of something stickier, and consumers are voting with their grocery carts already.

If you want this kind of read on the economy every weekday morning, join 350,000+ investors reading Market Briefs and grab a free 45-minute investing masterclass as a bonus.

Disclosure

Recent News

1 2 3 … 106

Get Market Briefs delivered to your inbox every morning for free!

No fluff. No noise. No politics. Just finance news you can read in 5 minutes.

Blogs

October 16, 2026
How Boring Math Makes You Rich: The Briefs Money Spreadsheet, Explained
  • Briefs Money shows you what to do with every paycheck, and in what order: how much to spend, save, and invest, when to build an emergency fund, and which debt to pay off first.
  • The Climb to Wealth course walks you through the system step by step, and the Personal Finance Spreadsheet is where you track your own numbers.
  • Investing is one piece of building wealth. The system that gets money to your investments, and keeps it there, decides the outcome.
Read More
October 16, 2026
Common Investing Mistakes: Why a Stock Grade Is One Tool, Not the Whole Toolkit
  • The Briefs Score shows growth, income, and wealth preservation investors how well a stock fits their goal, with a separate letter grade for each one.
  • The most common mistake is treating the letter as an instruction. An A tells you a stock scores well for one goal, not that you should buy today.
  • Research works best as one input in a process you own. The grade shows how a stock stacks up. You supply the goal, the timeline, and the rules for being wrong.
Read More
October 16, 2026
How to Read a Company's Numbers Without a Finance Degree (Using Briefs Terminal)
  • Briefs Terminal lets you size up any public company in about ten minutes: what the stock costs, what it earns, how fast sales are growing, and what it pays you, all on one page.
  • It lines those numbers up against the company's closest competitors for you, so you can tell if a number is impressive or just average.
  • Below that are the income statement, balance sheet, and cash flow statement from the company's SEC filings, the latest news, and transcripts of its earnings calls.
Read More
October 16, 2026
What Type of Investor Am I? The Three Investor Archetypes, Explained
  • Briefs sorts its stock grades and monthly reports by three investor goals: growth, income, and wealth preservation. Pick yours and you know which report and which grade to read first.
  • Growth investors want stocks that beat the S&P 500. Income investors want to get paid in cash. Wealth preservation investors want stocks that hold up when the market drops.
  • The same stock can score an A- for one goal and a D- for another, so picking your goal comes before picking any stock.
Read More
October 16, 2026
How to Build a Stock Watchlist That Isn't Just Stocks You Heard About
  • A watchlist on Briefs Terminal lets you group stocks by the idea you're tracking and follow each one's price, one-day move, and 52-week high and low in one place.
  • Each list has its own name and description, so you always know why a stock is on it, and you can make as many lists as you have ideas.
  • The monthly growth, income, and wealth preservation reports under the Briefs Research tab hand you new themes to track that you didn't hear about online.
Read More
October 16, 2026
How to Choose an ETF That Matches Your Idea (Using the ETF Planning Tool)
  • The ETF planning tool takes an idea like "I want to invest in fast food companies," asks what you mean, and finds the ETFs that match, with the reasons, the holdings, and the sources.
  • Build a Plan then shows what your money could grow to in those ETFs over the years you choose, with conservative, expected, and optimistic estimates next to the S&P 500.
  • It gets you from an idea to an actual plan without researching dozens of companies one at a time.
Read More
October 16, 2026
Is This Stock a Good Buy? How to Use the Briefs Score to Tell If a Stock Fits the Way You Invest
  • The Briefs Score shows growth, income, and wealth preservation investors how well a stock fits their goal, with a separate letter grade for each one.
  • One stock can score very differently for each. Nvidia showed an A- for growth and a D- for income, because it grows fast and pays almost no dividend.
  • Seven sub scores under each grade show what earned the letter, so you can see exactly where a stock is strong or weak for your goal.
Read More
October 16, 2026
How to Tell an Asset From a Liability: The One Question to Ask Before You Buy Anything
  • The typical American household earned more in 2025 than in any year on record, yet only 30% of Americans say they could pay a surprise $1,000 bill from savings, so the problem isn't income but what the income gets spent on.
  • An asset puts money in your pocket and a liability takes money out, and the wealthy buy assets first, then let the assets pay for the fun stuff.
  • Before you buy anything, ask one question: does this put money in my pocket, or take money out of my pocket? Then you need a plan for the money you keep.
Read More
October 16, 2026
How to Build Your First $2,000 Emergency Fund and Wipe Out Every Debt Over 10%
  • Your first money goal isn't investing, it's $2,000 in its own account named Do Not Touch, built by moving 10% of every paycheck into it automatically.
  • More than a third of American adults couldn't cover a $400 surprise bill with cash or savings, according to the Federal Reserve, and that's how one bad day turns into years of credit card payments.
  • Once the $2,000 is there, attack every debt charging more than 10% interest, highest rate first, because you can't out-invest a 22% credit card so paying it off is the investment.
Read More
October 16, 2026
How to Invest Through a Crash: 3 Rules From the Worst-Timed Investor Alive
  • Meet Bunty, a fictional investor with the worst timing in history: he put $100,000 into the market in four chunks right before four crashes, never sold, and by 2025 it had grown to more than $500,000.
  • Investors who jump in and out of the market miss its best days, and missing just a handful of those days can cut your final result roughly in half.
  • The fix is ABB, Always Be Buying: you buy on a schedule through booms, crashes and scary headlines, which matches the market, and beating it takes knowing where the money is moving first.
Read More
1 2 3 … 29
Share via
Copy link