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Hidden Valley Unveils Black "Spooky Ranch" Dressing for Halloween

Milena Thomas
Published Oct 4, 2026
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Summary:
  • Hidden Valley introduced Spooky Ranch, serving the classic buttermilk ranch flavor, now turned black by a splash of fruit juice along with cocoa powder.
  • Glow-in-the-dark bottles double down on the Halloween vibe, and the brand shared playful pairing ideas in a Sept. 24 release.
  • Sold only at Walmart while supplies last, bottles are listed at about $4 on Walmart's site.

What it is

Hidden Valley is getting spooky for October with Spooky Ranch, which keeps the brand's well-known mix of buttermilk, ranch and spices, only this time it pours out black. The bottles themselves glow in the dark, so the Halloween theme is not just on the inside.

How it gets the color

The inky look comes from a small amount of fruit juice and cocoa powder, according to the ingredient list on Hidden Valley's website.

How to use it

In a Sept. 24 release, Hidden Valley Ranch pitched it as a match for "char-boo-teries snack boards," "spine-chilling sandwiches and wraps" and "haunted veggies and grain bowls." It is the same flavor people know, dressed for the season.

Where to find it and what it costs

Spooky Ranch is available exclusively at Walmart, while supplies last. Walmart's website lists bottles at approximately $4.

Even when novelty grabs attention, steady investing builds results over time, so download the free Always Be Buying E-Book today

What this means for your money: seasonal tie-ins like this tend to pop up fast and sell through quickly, so if holiday themes move you to spend, plan for the small splurges and keep the bigger budget steady.

For anyone juggling short term distractions, a simple plan keeps you on track, get your free Always Be Buying E-Book now

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