The deal and the timing
Cosm said Thursday it reached a new studio agreement with The Walt Disney Company to showcase the first Star Wars film inside its dome venues early next year. The run is set to start in March, lining up with the movie's 50th anniversary in May. Money details were not shared.
How the dome presentation works
Each location features stadium-style seating with booths and tables on every level, and the curved screen stretches across most of your side vision to create a wraparound feel. For Star Wars, the film will play in a large rectangle centered in the dome while the rest of the canvas shifts into Tatooine, Yavin IV and the Death Star, with sequences that simulate lightspeed and an intergalactic trash-compactor crunch.
Cosm is partnering with Lucasfilm and Industrial Light and Magic, plus creative studio MakeMake, on visuals and sound mixing tailored to the dome. "And it's one of the things that with experiential cinema and our technology that we were so excited and honestly privileged that we can take these defining moments for fans and work closely with our partners that doesn't really change the authenticity of it, it just enhances it in a different manner."
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Where it fits in Cosm's slate
The Star Wars rollout will be Cosm's sixth theatrical collaboration. Earlier partnerships with Warner Bros brought The Matrix, Willy Wonka & the Chocolate Factory, plus Harry Potter and the Sorcerer's Stone, along with It, into the domes, and Universal's Shrek is slated for December. As with earlier runs like Harry Potter, the premium outing will include a themed food lineup - for example, a from-scratch shepherd's pie, cheesy-dip pretzel "wands," and Bertie Bott's Every Flavour Beans sold by the box.
Cosm is positioning its venues as hubs for fandom across sports and film. It carries a wide slate of live events captured with proprietary cameras mounted in arenas and broadcast back to the dome, alongside an expanding library of movies. "What I love is that we really are kind of building these Cosm communities built on fandom," Scalise said. "It's the No. 1 foundation for our business."
Why it matters for investors
Star Wars remains among the top-ranking pieces of intellectual property in film, TV and retail each year, and Disney is preparing a wide semicentennial celebration that includes new merchandise, bringing the film back to theaters, the biannual Star Wars Celebration convention, and brand tie-ins. In plain English: Cosm is tapping into a franchise with durable, organized fan energy while Disney readies a broad anniversary push.
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