Coinbase is preparing to unveil a new prediction market that will be powered by Kalshi, according to a source close to the situation.
This new feature is part of Coinbase's strategy to offer more asset classes on its platform as some investors have become hesitant about digital assets. The official announcement of the prediction market could come as early as next week.
The prediction market is set to be revealed at Coinbase's "Coinbase System Update" event scheduled for December 17, 2025.
This has been a topic of speculation for nearly a month, with hints appearing online, including a screenshot of the prediction markets dashboard shared by researcher Jane Manchun Wong. Reports indicate that the new product will be showcased alongside a tokenized stock offering.
CEO Brian Armstrong has expressed a vision for Coinbase to become an "everything exchange," where users can trade various assets, including crypto tokens, tokenized stocks, and event contracts.
This ambition was articulated to investors back in May, where Armstrong indicated that Coinbase aims to be a top financial services application within the next decade.
Despite Coinbase's ambitious plans, the company faces increasing competition from rivals such as Robinhood, Gemini, and Kraken. These competitors have recently introduced tokenized equity offerings and are exploring similar prediction markets.
Additionally, Coinbase's stock has fallen more than 16% over the past three months as investor interest in digital assets has cooled. In mid-October, there were significant liquidations of highly leveraged digital asset positions, leading to a downturn in the crypto market.
Bitcoin's price has also been affected by the current market conditions. The cryptocurrency fell to around $85,000 in early December 2025, marking its lowest level since March. It was last trading at $89,951, down 23% in the past three months.
This decline in Bitcoin's value reflects a broader trend of investors rotating out of cryptocurrencies and into safer assets like gold.
The collaboration with Kalshi highlights the prediction market operator's strategy to integrate its services with various trading platforms.
This year, Kalshi has already partnered with Robinhood to embed its prediction markets and is in talks with other major brokerages to expand its reach. This growing interest in prediction markets signifies an increasingly competitive space in the financial industry.
As Coinbase prepares to launch its prediction markets, industry watchers will be keen to see how this impacts its position in the market, especially in light of recent investor trends.
With the upcoming event on December 17, Coinbase could redefine its offerings and attract a new wave of users looking for diverse trading options.
